| | The bi-weekly newsletter by AIM that brings the biggest shifts shaping IT, AI, and GCCs. |
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The Great Indian AI Freebie Rush Google has joined forces with Reliance Jio to offer its Gemini Pro plan worth ₹35,100 free for 18 months to millions of users. This comes weeks after Perplexity did the same with Airtel, and OpenAI announced the rollout of free ChatGPT Go for Indians. by Mohit Pandey |
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Suddenly, the Big Tech of the West has had an epiphany—the secret to AI adoption in India isn't clever marketing or fancy demos. It's giving away everything for free. Google's offer takes it even further. Starting with Indians aged 18 to 25, and soon expanding to all Jio Unlimited 5G subscribers across India, Google is rolling out its most generous AI bundle yet, all unlockable directly through the MyJio app. The plan includes access to Gemini 2.5 Pro, Google's most advanced AI model, along with image and video generation through Nano Banana and Veo 3.1. Users also get access to NotebookLM, two TB of cloud storage across Photos, Gmail and Drive, and automatic WhatsApp backups for Android, which is nothing short of wild. Google says the partnership aims to bring "powerful benefits in people's everyday lives" by expanding AI access across India. But the search giant isn't the only one dishing out freebies. In July, Airtel partnered with Perplexity to offer a free one-year Pro plan worth ₹17,000. OpenAI is also offering Indian users a year of free ChatGPT Go starting November 4, ahead of its DevDay Exchange event in Bengaluru. Telecom bundles are quickly becoming the new battleground for AI adoption. As Greyhound Research's Sanchit Vir Gogia pointed out, "India has just become ground zero for the global AI land grab." [AIM Network Exclusive] Meanwhile, Sarvam AI, India's home-grown deeptech startup, just launched Sarvam Diarization, a powerful model that understands who's speaking, when and in which language, even in the most chaotic, multilingual audio. Sehaj Virk, head of strategy and GTM for Model API at Sarvam, joined us live and demoed the API playground and the new diarization model before diving into the exciting use cases where developers have built upon Sarvam's models and created real-world impact. |
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The flood of free offers by Big Tech isn't about generosity. It's about shaping user habits, training models and cementing platform dominance in one of the world's largest digital markets. India's scale, diverse data and light regulatory environment make it a prime testing ground for these global models. But there's a catch. Google and Perplexity are utilising private telecom networks to push their tools. Gemini through Jio, Perplexity through Airtel. The larger issues around this adoption are being glossed over. As Gogia pointed out, who owns the prompts, the data and the content created? Where is this data stored, and under what jurisdiction? What safeguards exist against misinformation, deepfakes or surveillance? And what happens when the freebies end and users can no longer afford the tools they've built their workflows on? India's rapid adoption of AI appears exciting on the surface—free access, global models and big names. Beneath that, however, lies a deeper trade-off. Data is being exchanged for dependence. Platform lock-ins are being built quietly. And once these free offers expire, millions could find themselves bound to global AI systems they never truly owned.
[Event Alert] Global integrated risk assessment firm Moody's is set to host its invite-only event 'Moody's India Open House' on Friday, November 7, at The Ritz-Carlton in Bengaluru's Ashok Nagar. Click here to know more.
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AI NEWS >> Building Tomorrow: Where Cloud, AI & Data Converge: Join us at the Dentsu Global Services Developers' Meet Up 2025 to explore the powerful synergy that's reshaping innovation. 📍 November 22 – Bengaluru 📍 December 6 – Pune
Don't miss this opportunity to be part of a community shaping the future of tech. Register now and stay ahead of the curve.
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Best Firm for Data Scientists – Showcase your leadership in data science and build a thriving workplace. Apply Now Join AIM Leaders Council – Connect with top data leaders and shape the future of AI. Check Eligibility Our Events – Be part of an exclusive event uniting North America's top data leaders. More Details AIM PeMa Quadrant – Discover the best in AI and data services with AIM's PeMa Quadrant. Explore Now GCC Explorer Unlock Exclusive Insights into 1400+ Global Capability Centers (GCCs) in India with AIM Research's Comprehensive Database. Access GCC Explorer Stay ahead with these insights, and join us in driving the future of data science and technology. Your active engagement and participation are what make our community thrive. For Brand Collaborations, Contact us at info@aim.media |
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| | The bi-weekly newsletter by AIM that brings the biggest shifts shaping IT, AI, and GCCs. |
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Hyderabad vs Bengaluru for GCCs Bengaluru's long reign as India's GCC capital is facing a fresh wave of challengers. Hyderabad has emerged as the country's new greenfield GCC hotspot, and Tier-2 cities aren't far behind. by Mohit Pandey |
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OpenAI has officially launched Atlas, a browser that embeds ChatGPT right into your browsing window, so you can ask, write, summarise or even automate tasks without ever switching tabs. Atlas is now live for macOS users across the Free, Plus, Pro and Go tiers, with beta access rolling out for Business, Enterprise and Education accounts. Versions for Windows, iOS, and Android are already on the horizon. The browser's key pitch is simple, but brilliant: ChatGPT goes wherever you go online. During the demo, Sam Altman, the CEO of OpenAI, summed it up, "It's smooth, it's quick and it's very nice to use." Social media, of course, had its say. Many users attribute these traits to Google's Chromium.
"Something's bugging me about Atlas—it's clearly Chromium-based (you can tell from the user agent and UI), but I can't find any credit to Chromium anywhere. No license info, no acknowledgements," a user said on Hacker News. "Sam realises that his team just made Chrome with ChatGPT as the home tab." Meanwhile, right around this launch, OpenAI wrote on X that Meta changed its policies so that 1-800-ChatGPT won't work on WhatsApp after January 15, 2026. "Luckily, we have an app, website and browser you can use instead to access ChatGPT," OpenAI added in a not-so-subtle flex.
[AIM Network Must Watch]
On October 20, a single DNS resolution failure in AWS' US-EAST-1 region disrupted millions of users and businesses globally. The ripple effect was felt across Snapchat, Reddit, Perplexity AI and UK-based banks. This video breaks down what caused the AWS outage. |
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[Event Alert] Global integrated risk assessment firm Moody's is set to host its invite-only event 'Moody's India Open House' on Friday, November 7, at The Ritz-Carlton in Bengaluru's Ashok Nagar. Click here to know more. [Webinar Alert] AIM x Polestar Innovator Session: Are You Agent-Ready? Join Ankit Rana, chief innovation officer at Polestar Analytics, and Siddharth Poddar, chief product officer at Polestar Analytics, as they break down what it truly means to be "agent-ready". Click here to know more. The timing of ChatGPT's Atlas release couldn't have been more intriguing. Recently, Perplexity unveiled Comet, its AI-first browser designed to automate web workflows. Microsoft's Edge leans deeper into its Copilot Mode. Meanwhile, Google's Chrome has Gemini-powered conversational search, Brave has Leo, Opera has Neon and, now, OpenAI has Atlas. "Just woke up. Did I miss anything?" Aravind Srinivas, CEO of Perplexity, sarcastically said on X. In response, users dismissed any cause for concern, noting that it was just another browser in the market. But Atlas isn't just another search bar upgrade. For power users, an Agent Mode lets ChatGPT handle multi-step tasks like research, analysis or scheduling. It's an early glimpse at what OpenAI calls "autonomous agents". Yes, it's all built on top of Google's Chromium, which feels almost poetic. The company that kickstarted the AI boom with ChatGPT, itself built on Google's Transformer architecture, is now wrapping its biggest rival's codebase to take on its core product. This ironically pushed Google to play catch-up with Gemini. Three years later, OpenAI is doing it again. This time, however, not with a chatbot, but with the browser itself. AI NEWS >> |
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Best Firm for Data Scientists – Showcase your leadership in data science and build a thriving workplace. Apply Now Join AIM Leaders Council – Connect with top data leaders and shape the future of AI. Check Eligibility Our Events – Be part of an exclusive event uniting North America's top data leaders. More Details AIM PeMa Quadrant – Discover the best in AI and data services with AIM's PeMa Quadrant. Explore Now GCC Explorer Unlock Exclusive Insights into 1400+ Global Capability Centers (GCCs) in India with AIM Research's Comprehensive Database. Access GCC Explorer Stay ahead with these insights, and join us in driving the future of data science and technology. Your active engagement and participation are what make our community thrive. For Brand Collaborations, Contact us at info@aim.media |
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To unsubscribe from future emails, simply click the "unsubscribe" link AIM. Unsubscribe © Copyright, 2025, AIM • 1st Floor, Sakti Statesman, Marathahalli – Sarjapur Outer Ring Rd, Green Glen Layout, Bellandur, Bengaluru – 560103 |
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