GLOSSARY: Sora Takes Over Hollywood

пятница, 29 марта 2024 г.

Sora Takes Over Hollywood

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AIM Daily XO by Amit Naik

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The Balloon Man in Air Head, a short film made with Sora, was scarily beautiful. And OpenAI, the company behind this SOTA model, is now living the Hollywood dream.

It’s been a busy few months for OpenAI, arranging meetings in Los Angeles with Hollywood studios, media executives, and talent agencies. It is trying to forge partnerships in the entertainment industry and encourage filmmakers to integrate its latest video generator, Sora, into their work.

The outcome has been quite fruitful, with many studios, such as Shy Kids, Native Foreign, and Oraar Studio, alongside artists such as Alex Reben, Don Allen Stevenson III, Josephine Miller and August Kamp, among others, creating videos using Sora.

But it all comes with a price. Mira Murati, the CTO of OpenAI, said that Sora could take a few minutes to generate videos, depending on the complexity of the prompt, and that it’s expensive”. “We don’t know what it’s going to look like exactly when we make it available to the public, but we’re trying to eventually make it available at a cost similar to DALL-E,” she added.

The average production cost for a major Hollywood studio movie is approximately $65 million, while the cost of one NVIDIA H100 is $30,000. Training Sora demands substantial compute power, with an estimated requirement ranging from 4,200 to 10,500 NVIDIA H100 GPUs for a month-long training period, according to a report by Factorial Funds.

The inference cost for diffusion-based models like Sora is significantly higher than that of LLMs. If Sora becomes publicly available, approximately 720,000 NVIDIA H100s GPUs would be required to support the TikTok and YouTube communities alone.

Enjoy the full story here.

The Opening Act of NVIDIA GTC 2024

Refik Anadol, a Turkish-American AI artist, captivated the audience by blending pixels, nature, and imagination, serving as the mesmerising opening act for Jensen Huang's keynote at NVIDIA GTC 2024.

Check out his journey here.

Meet the Creator of Devika

A few days after Cognition Labs launched AI software engineer Devin, Mufeed VH (Hamzakutty), the founder of Lyminal and Stition.AI, created an open-source passion project called Devika. This Indian version of Devin can understand human instructions, break them down into tasks, conduct research, and autonomously write code to achieve set objectives.

Check out his interview here.

Take part in India’s biggest hackathon, Bhasha Techathon, to win a cash prize of up to Rs 1,00,000. Register here >>>

Apple Vision Pro vs Meta Oculus VR Headsets

The winner is clearly Apple Vision Pro. It is more than an AR/VR headset – an autonomous vehicle on steroids. “It’s starting to sound a lot like the technology of a self-driving car but on a headset,” said Diana Hu, the co-founder of Escher Reality, the maker of Pokemon Go, in the recent Lightcone Podcast from YC.

Hu said that Apple Vision Pro’s capabilities are way more advanced than Oculus’s, and the purpose of its use is also different—quite the opposite of Meta’s CEO Mark Zukerburg’s glaring review. “Oculus devices are more focused on gaming in VR, which, my guess, is one of the reasons VR/AR hasn’t been embraced. A busy person would not use it every single day,” said Hu, adding that Apple has focused fully on productivity instead.

Read the full story here.

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